Mobile applications, in an inexpensive way are the best tools for marketing and communication for any business or organization. There’s so much importance attached to mobile applications and its usefulness. Hence, you can either choose an Android or iOS platform. Prior to developing your app, it is advisable to conduct
a market research on the Android and iPhone app development companies in the area to find the right developer for you. It is common for most entrepreneurs to come across this question: Android or iOS? Both platforms have their unique pros and cons. It is best to choose the right platform for your app, based on your requirements.
Android is known for its lucrative features, affordability and smartphone fragmentation. Unlike Apple, the green robotic human has a wide range of devices which makes it the topmost priority in app development. Suffice it to say that this isn’t the only reason to choose Android. Many other benefits abound in developing an Android app. Here’s a few
Presently, India is known to be the world’s third largest smartphone market after China and USA. It is believed according to a recent survey that the Android operating system has captured 97% of the Indian smartphone market. Android is the only market that offers high-quality features at affordable prices for a wide range of devices. This implies that an average Indian customer can buy an Android smartphone within his/her preferred budget. As a result of market segmentation and affordability, Android consistently continues to control majority of the Indian smartphone market share.
The iOS app development companies inevitably require a Mac desktop to develop the iOS applications. On the other hand, Android app development can be carried out using a Windows, Linux or Mac. More so, Google levies a one-time payment of $25 to register as a developer while Apple levies as high as $99 annually. For you to develop an Android app, all you require is a computer system and a fee of $25 to start your development process.
TBy far, Java is proven to be the most programming language there is and is used for developing a wide range of devices. It is an open source which provides free source codes from its Java Development Kit (JDK) to the developers. It is unique in the sense that it has the ability to run on any system irrespective of the software and hardware dependency. Therefore, it is regarded as a powerful programming language used for developing the native Android apps. Java programming languages used in writing Android apps can be easily ported to various other platforms like Symbian, Blackberry, Ubuntu and Chrome OS.
Are you fed up with the same old widgets? Calm down! It is possible to download a widget from a third party app and replace it with your outdated one. Are you bored of the same layout? You can also download and replace it too. Android gives you the freedom to personalize your apps the way you like them. This is a major reason why developers enjoy developing apps on Android than many other platforms.
The ability to adapt quickly really matters a lot in the fast-growing app market. The Android’s Google Play Store gives you room to update the app within an hour, in response to the user’s feedback while the App Store follows the same lengthy process to submit your app. You can submit the same app for multiple times on the Play Store while you’ll require a minimum of a week to launch your updated app on the App Store. Android also offers Alpha and Beta releases which can be accessed by a set of members to test your app. With the aid of feedbacks from the testers, one can rectify the errors and/or incorporate some features before it gets to the actual users. Thus, Android creates the perfect platform to test your app.
Absolutely! Nothing can be truer. There is a general assumption that iPhone users are rich enough to make in-app purchases, and this invariably generates more revenue than Android. However, this isn’t true anymore. Android developers can generate revenue through initial app purchases, in-app purchases and from the most profitable way-app ads. According to a survey conducted by DAU-UP, the average revenue per user for Android games was only 20% by January 2010. Interestingly, it got to 65% by year end. Moreover, the advertising cost is 25-50% lower on Android apps, which eventually can be more profitable than the iPhone apps.
Finally, now that you are aware of the advantages of investing in the Android app, you can develop your app on this most rewarding platform in order to stay ahead in this competitive market. As a result of its usability, affordability and profitability, Android still remains indomitable and continues to dominate the smartphone market Remember, developing an Android isn’t an expense. It’s a worthy investment! Looking forward to investing in Android apps? Contact us here. We are one of the foremost Mobile and Web application development company and we’ve developed more than 150 android apps with a professional pool of designers and developers.